OpenClinica Foundation — The Clinical Recruitment CRM Built for Research Teams

Recruitment CRM Built for Research Teams

Replace spreadsheets, disconnected tools, and manual processes with a centralized platform for participant engagement, recruitment management, and operational visibility.

Recruit Faster. Stay Organized. Improve Visibility.

Research teams use OpenClinica Foundation to:

  • Respond faster to participant inquiries
  • Eliminate recruitment spreadsheets
  • Centralize SMS, email, and phone communications
  • Reduce manual follow-up and administrative work
  • Standardize recruitment workflows across studies
  • Monitor recruitment performance in real time
  • Improve visibility across sites and teams
Everything You Need

One Platform for Participant Recruitment

OpenClinica Foundation combines participant management, communications, workflow automation, and recruitment analytics in one compliant platform built specifically for clinical research.

Participant Management

Track every participant from first contact through screening, qualification, and enrollment with custom statuses and filtered list views.

Unified Communications

Manage SMS, email, and calls from a single participant record. Every interaction automatically logged and accessible to the whole team.

Workflow Automation

Automate follow-up, reminders, and participant outreach based on recruitment status. Coordinators focus on conversations, not manual tasks.

Recruitment Analytics

Monitor funnel performance, conversion rates, lead sources, and enrollment activity. Real-time visibility for every stakeholder.

Multi-Site Management

Manage recruitment across studies, sites, and teams with centralized reporting and site-level segmentation.

Compliance & Governance

Maintain participant records, communication history, and permissions within a governed research environment designed for clinical compliance.

Replace Disconnected Tools

One Platform Instead of Many

OpenClinica Foundation provides a single operational platform for participant recruitment and engagement — replacing the patchwork most research teams rely on today.

Typical Recruitment Process
OpenClinica Foundation
Spreadsheets
Centralized participant management
Separate email and SMS tools
Unified communications
Manual follow-up
Automated workflows
Multiple disconnected systems
One platform
Static reports
Real-time recruitment analytics
Site-by-site visibility
Multi-site reporting
How It Works

One Workflow from Lead to Enrollment

As participants progress through the recruitment process, Foundation tracks activity, automates communications, and maintains visibility across studies and sites.

1

Lead Generation

Ads and screeners capture qualified interest

2

Screening

Pre-screeners automatically create participant records

3

Qualification

Custom statuses and workflows triage eligible participants

4

Outreach

Automated SMS and email triggered on status changes

5

Follow-Up

In-app calling and two-way SMS

6

Enrollment

Clean handoff to OpenClinica EDC

What’s Inside

Every Tool Your Team Needs, Built Into One Platform

A closer look at the four capabilities that make OpenClinica Foundation the operational backbone for modern clinical recruitment teams.

Participant Management & Funnel Tracking

Configure recruitment workflows that match your actual study protocol. Track every participant through custom stages with full history and drop-off visibility.

  • Lead tracking and screening workflows
  • Custom recruitment statuses and enrollment monitoring
  • Saved views, filters, and participant history
  • Funnel reporting with drop-off analysis
Participant Pipeline
New Lead
Awaiting initial outreach
47
Pre-Screened
Eligibility confirmed
29
Scheduled
Consent visit booked
14
Enrolled
Handed off to EDC
8

Multi-Channel Communications

Text, email, and call participants from inside OpenClinica Foundation. Every interaction is automatically logged so your whole team stays aligned on every participant record.

  • Two-way SMS with STOP compliance
  • Email outreach with reusable templates
  • In-app calling with wrap-up notes
  • Centralized message history per participant
Communication Channels
Two-Way SMS
Full conversation threading with STOP compliance built in
Email Outreach
Reusable templates with activity logging per participant
In-App Calling
Click-to-dial with automatic call logging and wrap-up notes

Workflow Automation

Set up automated outreach sequences that trigger based on participant status, eligibility, or time elapsed. Coordinators focus on relationships, not follow-up logistics.

  • Automated follow-up on new leads
  • Status-based SMS and email outreach
  • Appointment reminder sequences
  • Reusable workflows and communication templates
Automation Triggers
When
New lead submits screening form
Then
Send SMS within 15 minutes
When
Status changes to Pre-Screened
Then
Send appointment scheduling email
When
Appointment is 24 hours away
Then
Send reminder SMS confirmation

Recruitment Analytics

See exactly where participants drop off, which lead sources convert, and how each site is performing — in real time, not at the end of the quarter.

  • Funnel dashboards and conversion tracking
  • Lead-source performance analysis
  • Site-level reporting for multi-site studies
  • Recruitment visibility for investigators and managers
Recruitment Performance
18.3%
Conversion Rate
9.4d
Avg. Time to Enroll
312
Leads This Month
57
Enrolled
Real-time dashboards · Site-level reporting · Lead source tracking
Part of the OpenClinica Study Hub

The Operational Layer Connecting Recruitment to Research

OpenClinica Foundation serves as the operational layer connecting participant recruitment and clinical research execution — all included in OpenClinica Study Hub.

OpenClinica Patient Recruitment

Generate participant interest and capture qualified leads.

OpenClinica Foundation

Manage participant communications, screening, workflows, qualification, and enrollment operations.

OpenClinica EDC

Capture and manage clinical study data after enrollment.

Powered by
OpenClinica Study Hub

The unified platform beneath every stage — connecting recruitment, engagement, and data capture into one continuous participant journey from first contact through study completion.

Explore the Full OpenClinica Ecosystem

OpenClinica Foundation is one part of a connected platform built end-to-end for clinical research teams.

OpenClinica Patient Recruitment

Precision digital ads, branded landing pages, and smart pre-screening — driving qualified participants into your Foundation funnel.

Learn About Recruitment

OpenClinica Study Hub

The connected platform that brings together Patient Recruitment, Foundation, and EDC into one end-to-end clinical research operating system.

Explore Study Hub

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